Do you read Spam? Probably occasionally by accident and you can be almost 100% certain it will go in the trash as you’re not interested in something so irrelevant to you. It’s a busy desk working as an employer, getting applications sent left right and centre – how can you be sure your applications are not being treated like Spam in this hectic environment? Well if you are firing 20 applications a day all saying the same thing in your Cover Letter and CV then psychologically isn’t that likely to get treated the same way? Customisation, detail, relevance and personalisation – these are the most important characteristics of a good application. Experienced Recruitment Consultants or HR staff can spot a generic application from a mile away and if you give the impression that you don’t have time for them, they won’t have time for you.
