Monday, 21 December 2009

What do you really want as a graduate?

Instead of thinking about your desired end ('a job'), think about what you really want long-term. People are often told that they should come to a decision very fast, but it is much more productive to work out what it is that drives you. Even if you think you know what you want to do, the challenge is to be sure. What are your aspirations? So you want to work in 'marketing' - why? And what exactly is marketing? And what area do you want to work in? And for whom? The better you can pinpoint your target, the quicker you will get there.